Google Adwords

If you need more qualified traffic visiting your website, Google AdWords online advertising may be worth considering.

Google AdWords allows you to advertise on Google’s Search Engine pages, and within many other website pages. These are the ads that appear at the top of every Google search you do.

How does Adwords work?

With Google AdWords you pay per click, so you only pay for results. This pay-per-click model means you pay when someone visits your website.

Before setting up your Google Adwords advertisement we will need to:

This means that you get exactly the people you want going to your website making it easier to convert them into customers.

Totali websites are integrated with Google Analytics and Google AdWords which means you will know the exact dollar value of sales from a specific AdWords campaign.

You should only consider Google Adwords if you can accurately track conversions. This means, if you are an eCommerce website you will need to know the exact number of sales, and their dollar amounts. If you are a non-eCommerce website you will want to track the amount of contact form enquiries you have had along with the actual sales (in dollars) made.